Friday 26 September 2014

ZETA FEATURES EMMYKASBIT

Hello loviedovies, On the blog today is EmmyKasbit (I love the name) and his amazing personality, this post took so long to get here, but you know the life of a designer isn't as easy as it looks. I actually love the answers for most of the questions. His designs and interview prompted the hashtag #ZETAFEATURES #FASHIONFRIDAY, this is one designer to look out for......EmmyKasbit people ( ZETA APPLAUSE)



HELLO EMMANUEL, FOR FORMALITY,INTRODUCE YOURSELF.....
My name is Okoro Emmanuel Uba. I am the creative director of Nigerian design label, "EmmyKasbit'.


REASON BEHIND THE BRAND NAME EMMYKASBIT.....
Well it's a funny one. I was a huge fan of the record label "KASBEAT RECORDS". It got to a point that my friends started calling me Emma kasbeat so when I was about launching my line I decided to call it Emmykasbit cos I was already known as Emma kasbeat! Funny right?



HOW DID EMMYKASBIT START.....
Well I started my career as a stylist having worked along a few designers but along the line my passion for fashion grew, so I attended a fashion school where I did basic classes and from there I decided to have my own line because I really love fashion.


INSPIRATION FOR FASHION DESIGNING.....
Life itself is an inspiration! I draw inspiration from everything around me, I also follow trends and I look for a way to make it my own.... That's how I come up with designs.

DO YOU DESIGN YOURSELF OR YOU HAVE A TEAM.....
I have a team,I just head the team! We put our heads together and come up with something.... I can't do all alone now because I'm still a student.



YOUR BRAND HAS BEEN WORN BY MANY CELEBRITIES,DOES YOUR BRAND CATER FOR THE MIDDLE& LOWER CLASS AS WELL.....
Well as they say "Good work speaks for itself". Celebrities wear my pieces because they find it interesting. I don't make my pieces for celebs! It's for everybody who can afford it.

WHAT'S YOUR VISION FOR FASHION IN NIGERIA.....
With the way fashion is growing in Nigeria, anything can happen! I admire Nigerian designers and their strength towards putting Nigeria out there as the leading country when it comes to fashion



ROLE MODELS IN THE INDUSTRY.....
Internationally I look up to Balmain and Kenneth Cole. Locally I look up to McMeka and Okunoren twins....


FAVOURITE MODELS AND PHOTOGRAPHERS TO WORK WITH.....
Wow! For female models I love it whenever I work with Miss NKEM OKORAFOR. She makes my pieces look heavenly!!! For male models I love working with VICTOR KWEN and STEPHEN NKANG!
My favourite photographer for now has to be Uwemedimo Ndem of REDORANGE PHOTOGRAPHY!



WHAT LIMITS NIGERIANS FROM REPRESENTING LOCAL DESIGNERS.....
Well, I think we Nigerians don't appreciate our own and that's a major problem. That's what I have to say on this one.


5 THINGS YOU MUST DO EVERYDAY.....
1. Pray
2. Sketch an original design
3. Research
4. Visit one or 2 people
5. See a movie before going to bed.

5 THINGS PEOPLE DON'T KNOW ABOUT YOU.....
1. I can dance!!!🙈
2. I keep late nights
3. I can act
4. I find it hard to buy clothes
5. I don't get out of bed unless it's 10:am. Lol



WHAT WOULD YOU LIKE TO CHANGE IF YOU COULD,IN THE FASHION INDUSTRY....
Well, this is a tough one! I think already established fashion designers should stop over pricing their products. I know it's luxury but at the same time they should make it affordable. Then young and up coming designers should not be underpaid for their products because people feel they are still young and upcoming especially by celebrities who sometimes exploit this fashion designers without paying them what they should be paid properly! That's what I would love to change......

WORDS/QUOTES YOU LIVE BY.....
It's not over until it's over!!!

ADVICE TO UPCOMING FASHION DESIGNERS.....
Rome wasn't built in a day!!! Life is a gradual process...... Don't stop believing.
Thank you!!!!!

My two cents, fashion has never been about how much it costs but how well you wear your outfits. It's always nice to interview upcoming artistes and all I wish for him is a successful brand that promotes the relationship between local designers and Nigerians.

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